Sam Peacock was the husband of Beryl Peacock and the presumed father of Ashley Peacock.

In 1977, Kathleen Gutteridge gave birth to Ashley after entering into a romantic relationship with Fred Elliott following the death of his wife Sybil. Kathleen wanted to see the world and refused to be tied down by a child and so, not wanting to raise the baby on his own, Fred gave Ashley to his sister Beryl and her husband Sam to raise as their own.

At some point prior to 1996 Sam passed away and the truth about Ashley's true parentage was revealed in May 1999.

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