Sam Bryce

Sam Bryce is a lap dancer who works with Bethany Platt at Tassels.

Bethany had been reluctant to tell her boyfriend Craig Tinker about her new job and used her work at Audrey's as a cover story to go and speak to Sam at Roy's Rolls.

After Audrey said that Bethany hadn't been at work, Craig became suspicious and decided to ask her uncle David Platt if he knew where she was. David told Craig she was at the cafe with a friend called Sam which led him to believe that Bethany was cheating on him.

Craig joined Bethany and Sam at Roy's and when he asked Bethany why she had not been at work, she lied and told him that she had been talking to Sam, a member of a victim support group. After he left, Sam encouraged Bethany to be honest and tell Craig and her family that she had started working at Tassels.

While on patrol, Craig was called to Tassels after a drunk customer who had groped Sam. Craig's colleague Jess Heywood said that Sam was unable to give a thorough description of the offender but Lulu Lockett, the manager of the club, told the officers that a new girl 'Madison' had witnessed the incident.

After hiding in one of the club's dressing rooms, Bethany decided to face Craig. Jess was shocked when Craig berated Bethany for working at the club and told him that it was against police procedure for the pair to know each other. Bethany admitted that she was Craig's girlfriend which Jess said Craig should have declared before the investigation.